Airtel, one of Asia's leading telecom service providers, will be the title sponsor for a period of 5 years. The event will be called Airtel Champions League Twenty20 (CLT20).

ESPN-Star Sports have bagged worldwide broadcast rights for the tournament at a whopping USD 975 million for a period of 10 years. In addition to all cricket-playing nations, CLT20 can be viewed in the US, the Middle East, South East Asia and other regions.

The commentary team will feature the best of commentators - it will have some of the biggest names in television broadcasting and some surprises too.